06 Oct Skiing from the source
A recent experience reminded me of the value of skiing from the source. I was contacted by a company that sells skiing holidays all over the world. At first I was curious but deeper investigation revealed that they wanted to use me as a resource to create ski trips for their clients. I quickly saw that this sort of micro management from non-skilled people who do not live in the region is frustrating. Discussing complex trips highlighted that we didn’t share the same values or have the same idea of what represents a high quality, authentic ski experience. I realised that they were simply creating another layer in between what my guests needed and what they end up getting as a ski trip.
Why is skiing from the source so important?
This got me thinking about what we actually do. What I offer my guests comes from years of understanding and dedication to the area. I have lived, skied and snowboarded in these mountains for over 30 years. I share my part of this world with my guests. I want to show people a different way to travel, a way that is more connected, curious and conscious. My trips don’t appeal to everyone. They are for those who want fewer filters between themselves and the real world. These trips are not for box-tickers. They are for people who are interested in connecting with the region and the locals, along with the traditions that make the place what it is. This is why it is so important to find your skiing at the source.
Following instinct
An unconscious instinct talks to me when I speak with a guest. This comes from decades of groundwork so that when I hear what someone is asking for, I can translate it into an experience that will blow them away. Sometimes even we are blown away by the way our experiences come together. It takes magic, passion, compassion, understanding, laughter, curiosity and joy. When people all come together with these, unforgettable experiences unfold. If you were to ask me how I do this, I could not explain it. The ideas come from so many different experiences in the regions that I ski every day and have known for so many years in all of its different moods. This environment has taught me to never take anything for granted because one day we will not be able to do this, but today is not that day.
So, I did not agree to allow another layer of organisation to get in the way. The relationship between the person who will be skiing and me, my team and our knowledge, is key. What we do is a privilege, not a product. And what makes a journey memorable isn’t the five-star hotel; it’s the people who welcome you in to their hearts.
Warmest regards from the mountains,
Danielle